Strategy & AI
I actively integrate AI into my design and product workflow — not as a shortcut, but as a multiplier. As the industry shifts, I see AI not replacing design thinking, but accelerating it. I use AI to explore ideas faster, prototype at near-development speed, and bring clarity to complex problems, while still relying on human judgment, craft and product intuition to shape meaningful outcomes.
AI enhances the process. Human thinking defines the direction.
My AI-Driven Process
I combine traditional UX practices with AI-powered workflows to move faster from idea to validation to execution. This approach lets me compress timelines while increasing clarity and quality.
Research & Discovery
AI-assisted insights, pattern recognition and competitive analysis.
Ideation & Concepting
Rapid exploration of multiple directions.
Vibe Design & Prototyping
Building functional, near-dev experiences.
Validation & Iteration
Testing concepts early and refining quickly.
Execution Alignment
Bridging design with development-ready outputs.
Softwares I Use
ChatGPT
Research, strategy, synthesis, product thinking
Claude
Research, strategy, synthesis, product thinking
Replit
Vibe coding & functional prototyping
Lovable
Vibe coding & functional prototyping
Gemini
Experimentation & product exploration
Google AI Studio
Experimentation & product exploration
Figma Make
Interactive product prototyping
Google Stitch
Rapid UI concept generation
DALL·E
Visual and 3D concept generation
Runway
Cinematic shots and video generation
Veo 3
Cinematic shots and video generation
Kling AI
Cinematic shots and video generation
Vibecoded Solutions and Applied AI in Real Projects
Humain AI Platform & Etisalat UAE
Built with Figma Make
For Humain, an AI platform ecosystem, I created a functional product hub integrating smart-city services, a marketplace ecosystem, AI-driven platform interactions and an Academy Hub. Using Figma Make, I developed a near-real product experience that let stakeholders interact with the concept before development. I also built a UX audit tool to evaluate and structure product usability insights, and designed and prototyped promotional pages for e& (Etisalat) within their brand guidelines.
King Salman Museum
Vibe coded with Lovable, Replit & Claude
I built functional web and mobile experiences to help stakeholders visualize the product early — translating abstract ideas into interactive prototypes. This enabled faster alignment with internal teams and clients and reduced dependency on long design-development cycles. It helped bridge the gap between vision and reality.
TASMU — AI-Generated Visual Exploration
DALL·E
For the award-winning TASMU project, I used DALL·E to generate 3D visual concepts — exploring futuristic smart-city representations, accelerating visual storytelling and concept validation, and supporting design narratives for stakeholders.
Al Rajhi Bank & TASMU — Rapid UI Concepts
Google Stitch
I generated early-stage UI directions to quickly explore multiple layout options, validate concepts before deep design investment, and significantly reduce iteration time.
Visual Storytelling & Cinematics
Runway, Kling AI, Veo 3
I created 3D digital-twin simulations to visualize real-world scenarios — such as traffic congestion for a Saudi government project — and produced short concept films to communicate product vision and user journeys, letting stakeholders experience ideas through motion and context, not just static screens.
Strategy & Thinking
ChatGPT & Claude
I use these for product research and benchmarking, idea generation and concept expansion, UX writing and flows, and strategy framing and synthesis — enabling faster thinking, better structuring and clearer decision-making.
See where this thinking has shipped.